Seda Mengü (Istanbul University)

Seda Mengü completed her undergraduate studies in the Department of Public Relations and
Publicity, Faculty of Communication, Istanbul University in 1996. She received her master’s
degree in 1999 and doctorate degree in 2003 at the same university. She became an associate
professor in 2008 and full professor in 2013 in the Department of Public Relations, Faculty of
Communications, İstanbul University. She has written three books, apart from various
international articles and book chapters. Her studies focus on corporate communication and
marketing communication, advertising, women’s studies, ethics, discourse analysis, culture
and social policies.